-
ROSSLARE EUROPORT TARGETS HEALTH & SAFETY WITH CAMERA TELEMATICS PARTNERSHIP - 2 days ago
-
Landmark Study Reveals Wearable Robotics Significantly Boost Safety and Efficiency in Industrial Environments - July 24, 2024
-
Visku Tackle The Retail Seasonality Challenge One Pallet At A Time - July 22, 2024
-
KAMMAC AND BERGEN LOGISTICS STRENGTHEN FASHION & LIFESTYLE SERVICES IN THE UK - July 19, 2024
-
TENTBOX EXTENDS PARTNERSHIP WITH ARROWXL TO SUPPORT INCREASING DEMAND - July 17, 2024
-
The Perfume Shop improves customer journeys while driving profitability in partnership with Scurri - July 17, 2024
-
ZEROMISSION SECURES £2.3M ($3M) INVESTMENT TO ACCELERATE ELECTRIC FLEETS - July 16, 2024
-
BCMPA CELEBRATES SUCCESS OF 2024 CONFERENCE - July 15, 2024
-
Best of the Best: Jungheinrich Celebrates Triple International Award Win - July 12, 2024
-
GOPLASTICPALLETS.COM CALLS ON NEW CHANCELLOR RACHEL REEVES TO CONSIDER PLASTIC PACKAGING TAX REFORM - July 10, 2024
Workplace visual communications and safety specialist Beaverswood has appointed a senior executive to oversee its product brand development and marketing as it gears up for continued growth and further European expansion.
Marcello Barone joins as Marketing Manager in a move that will see him working alongside the senior management team on strategic growth across Europe, reseller development, new product launches and integrated communications for the company’s expanding range of safety, visual communication and waste management solutions for industrial and office workspace environments.
Bringing seven years’ experience and expertise in international brand management and marketing communications to the role, a key task will be to develop Beaverswood’s reach in Germany, Austria, Switzerland (DACH region) and Northern Europe, where the company sees significant opportunities for growth through its reseller network. The company recently hired Francesco Giordano as European Business Development Manager to work directly with resellers across the region.
Marcello Barone’s appointment comes as Beaverswood has continued to maintain a resilient performance during the pandemic. It’s currently investing in resources and new product development to support business growth through its resellers and generating end-market demand, which includes major warehouse, logistics and distribution centre operators.
Steph Gentle, Marketing Director at IWS Group, Beaverswood’s parent company, said Marcello is a key strategic appointment and added: “He will be a great addition to the team as we continue to develop our activity in the UK and across international markets in the coming months. We are committed to hiring the best industry talent to support our growth and ambitions, so it’s fantastic to have him on board with his strong experience and track record in product brand development and international reseller marketing.”